alexandrapatrick has authored a digital healthcare insight, one of a series of features about healthcare marketing for Cohesive thinking. The digital thought leader insight supports Cohesion Marketing by Design’s online sharing blog.
In collaboration with Cohesion, Maria Callow, Managing Director of alexandrapatrick has written a feature focussing on how digital marketing has opened up a wealth of potential for new pathways to engagement for healthcare organisations.
There’s a widespread evolution in digital healthcare marketing. In fact, health information is the fastest growing search category on mobile devices. Patient-centred healthcare and digital marketing have the potential to create a major shift in how patients and healthcare organisations connect.
Read the full feature, Digital healthcare branding