Alexandra Patrick consultancy and personalised coaching
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Turning intelligence, empathy and energy into clear thinking

Consultancy
Coaching

Welcome to alexandrapatrick

alexandrapatrick provide marketing consultancy and bespoke coaching. We help people and brands use intelligence, empathy and energy to make better decisions.

Focusing on what matters most to you

 

Our marketing consultancy and bepspoke coaching will help you navigate change and new challenges with clarity and confidence.

Maria Callow, founder of alexandrapatrick has more than 30 years’ experience partnering with individuals and brands.

She brings strategic clarity, empathy and energy to every project, helping people and organisations make better decisions.

Our goal is to create a supportive environment where you can explore challenges, build on your strengths and develop effective strategies to thrive.

We focus on helping you gain clarity, feel more confident and take practical steps towards the goals that matter most.

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Maria Callow consultant, coach, advocate, alexandrapatrick

Our Impact

We deliver tailored strategic marketing consultancy and bespoke coaching to help people and brands gain clarity, regain energy and feel empowered to make better decisions.

Navigate Change

Navigate Change

Guidance to set goals, shape brand identity and develop strategies for better decisions

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Feel Empowered

Develop a confident mindset to achieve meaningful goals, one considered step at a time

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Regain Energy

Regain Energy

Walk and talk outdoors to gather your thoughts, gain perspective and reset your energy

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Our Services

We help people and brands create practical plans for positive change. We guide you to set clear goals and make confident decisions that align with your needs and values.

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Marketing Consultancy

Bespoke brand strategies and plans to create campaigns that drive meaningful, sustainable growth

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Bespoke Coaching

Tailored guidance to create a clear plan, build confidence and take responsibility for your next steps

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Free Resources

Instant access to coaching insights, tips and tools to help you navigate change and make better decisions

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About Maria Callow

Founder of alexandrapatrick I’m a curious, thoughtful coach and strategic communications consultant. I blend intelligence, empathy and energy to collaborate with people and brands.

Coach

My experience and training give me the rigour to help people and brands gain clarity, build confidence and make better desicons. I’m accredited and qualified in activating behaviour change and motivational strategies.

Consultant

I’m a curious, creative, marketer with 30 years’ professional experience and expertise. As an independent marketing consultant, I bring strategic clarity and a calm solutions-focused approach. 

Mentor

I’m a business mentor for the Kent Foundation and Growing Kent and Medway, sharing knowledge with young entrepreneurs and a wellbing mentor for Kent Wildlife Trust.

Champion

I volunteer as a Physical Activity Champion for Kent, engaging with the local community and GP surgery to encourage people to be more active and I am Forestry England champion. 

Testimonials
Maria’s approach combines strategic thinking, practical execution and supportive coaching, and that balance has been invaluable. Maria has also helped us navigate onboarding and recruitment challenges within a competitive market, while mapping audience journeys to shape effective marketing activity.
Claire HernandezMarketing Manager, Thrive Homecare
It was a pleasure working with Maria to develop and deliver this outdoor workshop for our client. Maria was great at responding to our initial brief, suggesting innovative ideas and adapting to suit our changing requirements. The session she led on the day was successful in meeting our objectives and creating space for deep reflection, shared insights and fresh perspectives to emerge. We look forward to further collaboration together in future. Thank you Maria!
Anwen CooperMission Director & Co‑founder, Thrivall
Maria’s approach combines strategic thinking, practical execution and supportive coaching, and that balance has been invaluable. Maria has also helped us navigate onboarding and recruitment challenges within a competitive market, while mapping audience journeys to shape effective marketing activity.
Claire HernandezMarketing Manager, Thrive Homecare
Maria brings professional, strategic marketing clarity through her extensive experience across brands, the public sector, and placemaking. We truly value her professionalism, broad understanding of stakeholders, and genuine 360 degree view of marketing. We complement each other’s strengths and services to achieve the very best results.
Jess BanksBrand Manager, Oak Creative
Maria's diligence, passion and solutions-oriented approach, make working with her a pleasure. Maria is able to adapt her work approach to any work environment and any processes, meaning she seamlessly fits into the organisation, whilst ensuring the project is being delivered to a high standard, on time and in a way that supports your marketing team.
Tom JenkinsEconomic Development Manager, Ashford Borough Council
What I’ve always valued about Maria’s strategic marketing approach is her depth of thinking and the rigour she brings to every project. She doesn’t just take a brief at face value - she interrogates it, challenges assumptions, and makes sure she fully understands the brand, audience, and objectives before she begins. That upfront detail pays dividends, because once she’s set, she delivers work of exceptional quality, clarity, and impact.
Belinda Prescott CEO and Founder, Bee Herd Ltd
I’ve grown in confidence within my role, developed skills I didn’t know I had in me. You guided me to be best I could be. I’m proud how far I’ve come.
Coaching clientMarketing Executive
Our projects demand strategic insight and deep sector expertise. Maria is one of our trusted partners whose unique skills and knowledge enhance the layers of expertise we bring to solving our clients’ challenges. Maria is one of those rare professionals who combines genuine expertise with practical impact.
Paul BailesCreative Director, CohesionDesign
Maria's approach helped the team re-focus on key activities that were needed to re-invigorate our AshfordFOR campaign. By working methodically through the elements such as creative assets, messaging and content, storytellers and case studies, SEO optimisation and engagement, Maria re-energised and activated the brand.
Tom JenkinsEconomic Development Manager, Ashford Borough Council
Working with Maria has brought clarity and momentum to our marketing. She has guided us through refining our brand proposition, identity and tone of voice, ensuring our creative assets and content messaging aligns with who we truly are. Her methodical approach and big picture view have provided us with clear actions and measurable milestones
Claire HernandezMarketing Manager, Thrive Homecare
I’m incredibly impressed by the way Maria tackled our brand portfolio. She’s intelligent, creative, dedicated and good at managing complex projects.
Daniel Kennedy Brand Consultant, Motion Studio Productions
A natural partner to Oak Creative, Maria brings a high standard of strategic marketing expertise to every project. She has a unique ability to help brands clearly articulate their value proposition and then build the strategy needed to deliver that message effectively. Her fresh perspective and considered approach add real value to Oak Creative’s delivery.
Jess BanksBrand Manager, Oak Creative
Working with Maria is a pleasure. She’s thoughtful, organised, and genuinely invested in the success of every campaign - the kind of partner who feels like an extension of your team.
Belinda Prescott CEO and Founder, Bee Herd Ltd
As a recent graduate trying to break into Marketing and PR amongst a competitive job market, Maria's industry knowledge has been invaluable. Maria has gone above and beyond to support me during my job search, offering thoughtful advice on how to creatively utilise my experience to stand out from other applicants. Her empathy and positive outlook helped me reframe rejections, leading me to eventually land the role I am in now. Thank you Maria!
Madison SohngenCommunications Assistant

Starts with three simple steps

We’re here to listen, ask good questions and support you every step of the way.

1.

Step 1: Discovery call

We’ll have a free confidential call to identify your key challenges and focus on how I could work with you

2.

Step 2: Right Fit

It’s important to find a good fit. We decide if it feels like the right fit for both of us. I’ll explain what working together would look like

3.

Step 3: Unlock Your Challenge

I’ll encourage and guide you to find your focus, to identify your goals and to start making the changes you want

Book A Free Discovery Call

We’re here to listen, ask good questions and support you every step of the way. It starts with three simple steps towards clearer thinking and better decisions...
Let's Talk

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